Bra Fitting & Style Guide

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Style Glossary

Shopping for bras on the high street can be a little daunting. Our bra style guide explains Full Cup bras to Minimiser bras so that you can get the perfect fit. Plus, to suit you even more, our bras are available in a range of sizes going up to an L cup with back sizes ranging from 30 to 50.

Full Cup Bra

A full cup bra covers the entire bust to give a great shape and support. A full cup bra is perfect for everyday wear and can offer comfort and support for larger cup sizes.

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Balcony Bra

Balcony bras give a lower coverage than full cup bras and can add shape and uplift to the bust line. This style enables you to wear a lower cut neckline and traditionally has wider set straps giving a wide square neckline.

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Plunge Bra

Whether padded or unpadded, the low coverage of a plunge bra allows you to expose a sexy cleavage. The low centre-front on a plunge bra makes it perfect to wear with low cut tops and dresses.

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Minimiser Bra

A minimiser bra will redistribute the breast tissue giving the appearance of a reduced bust size yet will still be comfortable to wear. They are ideal to wear with fitted tops and button-up shirts if you find the fabric a little stretched or the buttons pull.

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Non-Wired Bra

Non-wired bras provide support and comfort without the use of underwires. The shape this bra gives your bust is less defined than the shape an underwired bra gives. These bras are useful for lounging, sleeping and when pregnant.

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Sports Bra

Sports bras are designed to reduce breast movement during exercise. Wearing a sports bra also protects the ligaments that support the breast tissue. It is very important to wear the correct size to get the benefits and propper support a sports bra is designed to give.

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Multiway Bra

Depending on the bra, they can be adapted to be a halterneck, racer back or one-strap bra. A multiway bra is a useful addition to any woman's underwear drawer. If you've got the support you need, a multiway bra may also be worn strapless.

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T-shirt Bra

T-Shirt bras are also known as smooth or seam-free bras. T-Shirt bras are open padded but they can be unpadded. They are specially designed with a seamless surface for a ridge-free appearance under close-fitting tops.

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Full Cup Bra Balcony Bra Plunge Bra Minimiser Bra Non-Wired Bra Sports Bra Multiway Bra T-shirt Bra

How to Put On Your Bra

Follow these 4 easy steps when trying on your bra to make sure it fits perfectly and sits comfortably.

1 Lean Forward

This will allow your breasts to fall naturally into the bra cups and gives the best support.

Lean forward

2 Lift Wires

As you straighten up, lift the wires up into the crease of your bust before fastening the bra.

Lift Wires

3 Lift In

This will give you a good idea of how comfortable the bra is and how well it fits.

Lift In

4 Adjust Straps

Adjust your shoulder straps to ensure you get the right support.

Adjust Straps

Perfect Fit

Are you wearing the right size? Try on your best fitting bra, stand in front of a large mirror and follow these steps to find out.

Start with the Underband

Your underband should be nice and snug when fastened on the loosest hook. You shouldn't be able to pull it more than two inches away from your back.
The underband should sit horizontally level across your body, in line with the wires at the front.
The length of your straps should be adjusted enough to support the cup, but should also feel comfortable.

...Now Move Onto the Cups

There should be no bulging or gaping at the top of the cups.
The wire should completely enclose each breast, sit right in the crease underneath your breasts, and finish under your arms.
The wire should sit flat against your ribcage, from the middle of your chest and along the crease of your bust, with absolutely no lifting away.

Common Fit Problems


  • Back band riding up
  • Shoulder straps digging in
  • Bulging out
  • Wires digging into the breast
  • Wires lifting away from the body
  • Cups are baggy or creased


Try a smaller back size
Back band riding up

If your underband rides up (red line) it's too big. It should sit horizontally level across your back (green line). Test this by pulling it away from your body - it shouldn't stretch more than two inches.

Try a smaller back size
Shoulder straps digging in

Your underband should provide most of the support, so if your straps are digging in it's a sign that the back size is too big.

Try a bigger cup size
Bulging out

If your cup size is too small, your bust will bulge over the top and sides. The top of the cup should lie totally flat on your bust. If in doubt, try on a t-shirt over your bra, as this will make any bulging more obvious.

Try a bigger cup size
Wires digging into the breast

The bra wire should sit behind your breast, not on it. If your bra fits correctly the wire will encase the bust completely and not dig in uncomfortably.

Try a bigger cup size
Wires lifting away from the body

If the wires lift away from your body in the middle, or are sitting on top of your breast at all, then your cup size is too small.

Try a smaller cup size
Cups are baggy or creased

Your bra should fit perfectly without any gaps. If there is space in the cups around your bust, then the cup is too big.

Bra Fitting Videos

Firstly, find out how to measure yourself and check if your bra fits with Sarah's step-by-step fitting guide. Then, take the lesson one step further with Sarah's shape-focussed style videos. Simply choose the woman whose size is the closest match to your own and see which styles Sarah recommends.

Sizes 32-56 Cups A-L

Want to learn more? View our Shapewear Guide & What's in a bra?

Need advice? Ask our experts... call 08712 300 295